America Saves 2015 Annual Report Now Available

We are pleased to share with you the America Saves 2015 Annual Report. What a difference a year makes! America Saves is 14 years old and growing in both expected and unexpected ways.

America Saves Annual Report coverThis year's report highlights our ability to reach individual savers through digital media channels; the research that informs us about saver attitudes, behavior, and products; and the campaign’s use of research, products, evaluation, events, and both traditional and electronic communication strategies to assist savers to do the hard work of saving, often with scarce financial resources.

This year's annual report includes:

  • Research from America Saves
  • Data on reaching Savers
  • Website and social media growth
  • Partnering organization and local America Saves campaigns
  • An update on America Saves for Young Workers
  • America Saves Week 2015 results, including results of the new Designation of Savings Excellence

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Tip of the Day

  • Written by Tammy G. Bruzon | January 16, 2017

    Do you have a tip about saving at tax time? Share it with @AmericaSaves and you could win $25 >> http://bit.ly/2hZ6e1m

Saver Stories View all »

Starting Over

Written by Katie Bryan | October 28, 2013

Until last summer, Michael Lindman spent money freely. “I was a union truck driver for 35 years and had a good income,” said Lindman. “I owned my own home, saved a little, and tried to live within my own budget. You always think there’s going to be that much coming in, but things can change in a split second.”

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Challenging Herself to Save

Written by Sara Cooper | April 15, 2014

It all started when Marchale Burton overheard Alabama cooperative extension colleague Isaac Chappelle, coordinator of Alabama Saves, explaining how saving just a little bit – even change – is all it takes to become a saver. “I thought about that,” Burton said, “and wanted to see if it would work.” So, she challenged herself to see how much change she could save.

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Taking Back Control Over Finances

Written by Virginia Saves | August 5, 2015

After becoming a Virginia Saver and getting help from BankOn classes and coaching, Nadine Bialo took back control over her financial affairs.

Read more...

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