Insights on the Saving Decision and the Journey that Follows

American Savers have recently taken at least one tangible step to start or accelerate their savings. Most have been successful. The behavior and outcome of these savers make them a distinctive subset of the American public, a group we're calling Committed Savers. Profiling these Committed Savers provides valuable insight into what motivates Americans to save money and the unique characteristics and actions of particularly successful savers.

New research by America Saves, in partnership with Artemis Strategy Group, explores who Committed Savers are, what triggered and or/accelerated their savings, what barriers they encountered in their savings journey, what steps they took to overcome these challenges, and how well they succeeded. >> Read more in our press release


Download Insights on the Saving Decision and the Journey that Follows summary

Download survey data

Tip of the Day

  • Still need a #gift idea? Here are some that will help others reduce #debt and #save more. http://ow.ly/r3ZaT 

Saver Tips and Stories View all »

Transforming “I Can’t Save” to “I Will Save”

You will not believe what it took to completely change my life. About three years ago, the HR Administrator of the corporation where I worked (as a temp with no benefits) forwarded an email to me. Fifteen seconds. One small act of kindness. That's it - that's all it took!

Read more...

Taking Back Control Over Finances

After becoming a Virginia Saver and getting help from BankOn classes and coaching, Nadine Bialo took back control over her financial affairs.

Read more...

Starting and Continuing a Personal Finance Journey

When Kiara Hardin, now a junior at Western Illinois University, became an intern with the Chicago Summer Business Institute during her sophomore year of high school, she began her personal finance journey. The program required participants to open a savings account.

Read more...