Hold a Competition

The University of Illinois Saves campaign developed, in partnership with America Saves, an internet-based communication and engagement strategy to reach faculty and students by setting up a competition among the university’s three campuses. The pilot program encouraged and motivated students, faculty, and staff to set a personal savings commitment and make a simple plan to achieve it by signing up as a University of Illinois Saver. The campus with the most Savers won the competition. The pilot demonstrated significant results in participation and sustainability. While the materials focus on students, this model can be replicated across many different organizations and audiences.

 

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Current Theme: Women and Finances

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Tip of the Day

  • Do you need to file a tax return in 2017? This #BetterMoneyHabits video can help you find out: http://bit.ly/2hU8smo

Saver Stories View all »

Saving Early: Key to Successful Future

For Johnnie Lovett, a Young Illinois Saver, saving has been a habit since he was a teenager. “As a teenager, I was responsible for buying certain things with my allowance,”

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Starting and Continuing a Personal Finance Journey

When Kiara Hardin, now a junior at Western Illinois University, became an intern with the Chicago Summer Business Institute during her sophomore year of high school, she began her personal finance journey. The program required participants to open a savings account.

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Learning to Save

Kisha Barns’s financial situation was undisciplined, unrestricted, and impulsive before she came into contact with her local America Saves campaign, Charlotte Saves.

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